Bankruptcy Not Bailout (Updated)

This morning Thomas Friedman rails against the domestic auto industry and, as usual, he’s half right:

How could these companies be so bad for so long? Clearly the combination of a very un-innovative business culture, visionless management and overly generous labor contracts explains a lot of it. It led to a situation whereby General Motors could make money only by selling big, gas-guzzling S.U.V.’s and trucks. Therefore, instead of focusing on making money by innovating around fuel efficiency, productivity and design, G.M. threw way too much energy into lobbying and maneuvering to protect its gas guzzlers.

This included striking special deals with Congress that allowed the Detroit automakers to count the mileage of gas guzzlers as being less than they really were — provided they made some cars flex-fuel capable for ethanol. It included special offers of $1.99-a-gallon gasoline for a year to any customer who purchased a gas guzzler. And it included endless lobbying to block Congress from raising the miles-per-gallon requirements. The result was an industry that became brain dead.

There are some other signal failures that Mr. Friedman does not mention, for example, for years the auto companies have been pruning their salaried payroll with buyouts. Buyouts are the coward’s approach to reducing the number of employees. People with desireable skills or entrepeneurial instinct accept buyouts because they’re confident they can get a job as good or better elsewhere. People who are (frequently correctly) convinced they could never get a job as good hang on until the bitter end. This has resulted in the most capable, most desireable, and most needed salaried employees going off to greener pastures while the drones stay behind.

Mr. Friedman continues by quoting Paul Ingrassia:

“In return for any direct government aid,” he wrote, “the board and the management [of G.M.] should go. Shareholders should lose their paltry remaining equity. And a government-appointed receiver — someone hard-nosed and nonpolitical — should have broad power to revamp G.M. with a viable business plan and return it to a private operation as soon as possible. That will mean tearing up existing contracts with unions, dealers and suppliers, closing some operations and selling others and downsizing the company … Giving G.M. a blank check — which the company and the United Auto Workers union badly want, and which Washington will be tempted to grant — would be an enormous mistake.”

While appealing in some ways that’s not the right solution. Top managers have contracts that granted them certain benefits when they leave the company and doing anything about them would be likely to prove tricky, seizing, “just compensation” and all. They’ll leave with their golden parachutes neatly intact stripping the companies of a handy chunk of the capital they need.

I continue to think that Chapter 11 bankruptcy is the appropriate solution to General Motors’s problem in particular. The court’s powers in equity give it the ability to re-write contracts and that will solve a good portion of the company’s problems going forward. Some bring up the problems that a company that sells a large ticket warrantied product will have in retaining its customers in the case of bankruptcy. The essence of entrepeneurialism is the willingness to take risks and I think it’s reasonable to ask the managers and owners of the auto companies to show some of that spirit.

The alternative is for you and I to show that spirit for which I can divine little earthly reason. Note: my thoughts on the employment issue for the automobile industry are here.

Update

Andrew Sullivan weighs in:

Man, I hope Pelosi doesn’t get her way. Tom Friedman’s column made a valiant effort to make the case for a bailout, but I don’t see one. Haven’t I given up enough of my income to incompetent capitalists?

Shouldn’t that be “alleged capitalists”?

8 comments… add one
  • PD Shaw Link

    One thing I have not seen commented on is the effect of CAFE standards. To meet fleet fule efficiency expectations, GM ended up selling small cars cheap and big cars with higher and higher profit margins. I think the regulations, combined with a lack of competition in the big car market, encouraged US companies to make their profits on the cars Friedman finds immoral and stupid.

    And what Tom, no mention or credit for the Chevy Volt?

  • I’ve seen the link made, PD. While I think CAFE was a factor, I think that the more important factor is bad management over a period of 30 years. I honestly think it’s at least in part a generational thing. The entrepeneurs are long gone.

  • I’m basically in agreement with you but I do think the government is going to have to get involved on the periphery. This is all going to get even uglier before there’s any improvement and we’re going to have to look at some kind of measures to help out the employees hammered by the results of bad decisions they didn’t make.

    I think we’re going to have to provide higher unemployment for a longer period. If we don’t then we’ll risk even worse knock on effects in the housing market among other things. The list of layoffs just continues to lengthen with no end in sight. It’s going to be a while before there are enough new jobs to put people back to work.

    I’d much rather see some money go directly to people then into the sink hole of a failing company.

    As for cafe standards. . . does anyone really want to blame these pathetically low mileage requirements for the woes of the big three? They manage to compete in Europe where cars get substantially better mileage and they don;t sell tons of large trucks. They got sloppy, again. That’s all.

  • I agree 100% with Mr. Friedman. The U.S. auto industry is so sad I don’t know where to begin. I don’t think the government have to get involved at all with their welfare payments to a company that make shit cars and expect for us to buy them. I do think Lincoln make beautiful cars, but Chevrolet and Pontiac the hell with them. They need to file bankruptcy so they can learn their lesson about how to run a billion dollar business. And that’s making a product that the customer will want to buy. The foreign cars now are so awesome, GM is not even in the competition. And I’m giving up my 2007 Taurus if the Congress makes the big mistake of giving out more welfare payments to the car industry.

  • PD Shaw Link

    I’m not simply blaming (in part) fuel efficiency regulations. Europe has high gas prices, with taxes on gas as high as 75%. If the U.S. had high gas taxs, our fleets would look more like Europe’s.

    It’s the distortion of our CAFE system which attempts to maximize consumer choice so long as the fleet meets an average. The distortions of this system helped make big cars the profits centers of the domestic auto industry.

    Sure, pursuing short term gains without attention to long term trends is problematic, but I see this as a problem shared by management, government and the unions.

  • Larry Link

    Unions have been making many concessions for years now..the airline industry, trucking…so on and so on…why are working people considered evil and bad for the economy when they ask for and fight for retirement and health care plans, are working people less deserving of these things then those who are so much better off?

    This is a management and government problem..not one created by the blue collar workers who just follow the plan…they did not create this mess. The percentage of unions is what, 12% of the working class…so you cannot blame unions for the crises of the auto industry…or any other industry…in fact we should have more unions..

  • Andy Link

    Larry,

    It’s not evil, but those retirement and health care plans won’t do the workers much good if the company goes under. My father-in-law works in the steel industry. He was getting ready to retire when his company went bankrupt. The money in the company’s health care and pension fund lasted four months. Someone else bought the plant and he went back to work since he could no longer retire. I see some parallels between steel and the auto industries in this regard. The unions aren’t “bad” or “evil” but the agreements they’ve gotten over the years still have effects that must be considered. And I think you need to separate the workers from the union – they are not the same thing. I have sympathy for the workers, none for the unions.

  • GM needs new leadership that is not committed to old Lock-ins if it is going to ever be a viable competitor. Only someone from outside the industry will be able to implement necessary Disruptions and create White Space that will allow GM (or Ford or Chrysler) to address long-term shortcomings. I don’t know why Jobs would take the job, but someone who is Jobs-like is necessary. Read more at http://www.ThePhoenixPrinciple.com

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